Great Wines Direct Owner Enters Bidding War for Majestic Wine Group

Great Wines Direct owner enters Majestic auction as Tesco eyes surprise takeover. Bidders include UK's largest supermarket chain.

Editorial Desk

October 9, 2026 One Min Read

POLICY WIRE — London, United Kingdom — The owner of Great Wines Direct has entered the bidding process for Majestic Wine Group, challenging Britain’s leading supermarket chain, Tesco, in a high-stakes auction for the country’s top specialist wine retailer.

The competition for Majestic Wine has drawn attention from multiple parties, with Tesco reportedly considering a bold move to acquire the business. This potential deal would significantly expand the retail giant’s footprint in both the hospitality and retail wine sectors.

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Majestic Wine, owned by private equity firm Fortress Investment Group, is being sold, prompting interest from several major players. According to Sky News, Tesco is among those evaluating an offer, with the possibility of adding 200 stores and its wholesaler Enotria to its portfolio if the acquisition is successful.

Reporting by Policy-Wire (PW)

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